*sigh* I wish I single-handedly had the capability of a full marketing team, or at least more social media clout as an opinion leader. A lot of people loved him on Idol, obviously, given that he won, so I'm pretty sure it's a matter of casual fans not knowing what he's up to these days rather than him not having many fans, and casual fans don't seek info out like the die-hards. I don't know much about how that works, but I feel like he could totally rally a street team or something. He's been working with Pledge Music, which allows for fan involvement. I hoped to find promo posters for his show around downtown or the UO campus so I could steal one for my wall, but I never did. I only found out he was coming to Eugene, OR on his Digital Vein Tour because the little strip on his Spotify page that says when an artist is touring told me. I definitely agree that David would benefit from a better marketing team to get word out about what he's up to and promote his albums and shows. I'm not saying there aren't any great mainstream artists, but I am saying there are a lot of people who are famous who probably shouldn't be and a lot of really talented people who should be. network, studio, and record execs) are notoriously out of touch with the creative folks in their industry (musicians, actors, production folks, crew) and the fans they are supposed to be marketing to. I've been doing thesis research on fandom culture, and if there's one thing I've learned, it's that TPTB ("The Powers That Be" a.k.a. I'm convinced that all of my favorite artists are amazing enough that people with good musical taste appreciate their talent and greatness, but not commercial enough for TPTB to promote them into mainstream visibility. Adam probably comes closest to mainstream pop with his music, and he has had success in that he toured with Queen as a stand-in for Freddy Mercury.
All male vocalists with unique, wonderful voices, but who don't fully play into the 'mainstream'/Top-40 game.
The artists/bands I speak of are: Anberlin, David Cook, Adam Lambert, and Jack Johnson. The way today's music market works is probably why all of my top 4 favorite artists are at that level of fame where a good handful of people have heard of them, and they'll pop up on the radio every once in a while maybe, or poke their heads into the mainstream here or there, and they're popular enough that I can find their albums in stores like Best Buy or Barnes & Noble, but overall, they have a loyal following just below the mainstream level. Two of us melting together until we become something new,
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